Airwayz's Strategic
Shift: Migrating from
Zoho to HubSpot to
Propel Business Growth

The transition from Zoho to HubSpot eliminated inefficiencies, optimized campaigns, and accelerated revenue growth.

The transition from Zoho to HubSpot eliminated inefficiencies, optimized campaigns, and accelerated revenue growth.

Switching to HubSpot transformed the way we work—better insights, smoother operations, and faster results.
Tal Shpigel Shtauber Head of Marketing at Airwayz

The client

Airwayz is revolutionizing traffic management of the lower airspace, paving the way for scalable multi-fleet drone operations with its dynamic USSP/UTM technology. Their fully autonomous system ensures safe and efficient drone management in rapidly changing urban and industrial environments.

The Problem

As Airwayz expanded its operations, Zoho's limitations became increasingly evident, hindering both marketing and sales efforts. The team faced several challenges:

  • Lack of Seamless Integration:
    Airwayz required a unified system to align marketing, sales, and customer management, but Zoho’s fragmented structure led to inefficiencies.
  • Limited Marketing Automation:
    Essential features like advanced email workflows, lead nurturing, and A/B testing were either unavailable or required complex workarounds.
  • Data Visibility Issues:
    Generating meaningful insights and tracking campaign performance in real-time was difficult, making data-driven decision-making a challenge.
  • Scalability Concerns:
    As Airwayz grew, Zoho’s rigid system required extensive customization, adding to costs and slowing down operations.

These roadblocks made it clear that Airwayz needed a more intuitive and scalable solution to support their rapid growth.

The Solution

To overcome these challenges, Airwayz partnered with SAGE to migrate from Zoho to HubSpot, streamlining their marketing and sales processes. SAGE executed a structured and efficient migration plan tailored to Airwayz’s unique needs:

  • Seamless Integration:
    HubSpot’s all-in-one CRM consolidated marketing and sales, into a single, easy-to-use platform.
  • Enhanced Automation:
    Airwayz gained access to advanced automation tools, enabling personalized lead nurturing, A/B testing, and data-driven campaign optimization.
  • Real-Time Analytics & Insights:
    Custom dashboards provided clear visibility into performance metrics, allowing for agile decision-making.
  • Scalability & Cost Efficiency:
    HubSpot’s flexible pricing and scalability ensured Airwayz could grow without incurring hidden costs or requiring extensive custom development.
  • Smooth Transition with Expert Support:
    SAGE’s proven migration process minimized downtime, ensuring a hassle-free switch and immediate usability.

By making the transition, Airwayz unlocked new efficiencies, improved collaboration, and set the foundation for future growth.

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The Outcome

With HubSpot in place, Airwayz experienced significant improvements in operations, efficiency, and business growth:

  • Full Visibility & Control
    Real-time tracking of marketing and sales efforts led to data-driven decision-making and optimized strategies.
  • Stronger Marketing & Sales Alignment
    A unified CRM improved collaboration between teams, enhancing lead management and customer interactions.
  • Faster & More Effective Campaign Execution
    Intuitive tools and automation features enabled quicker campaign launches and performance improvements.
  • Cost Savings & Increased Productivity
    Eliminating Zoho’s inefficiencies reduced software costs and allowed the team to focus on high-value tasks.
  • Ongoing Support & Optimization
    With SAGE’s continuous guidance, Airwayz continues to refine its use of HubSpot, maximizing ROI.

By transitioning to HubSpot, Airwayz not only solved its operational bottlenecks but also positioned itself for scalable and sustainable growth.

HubSpot's CRM solution coverage

  • CMS
    Hub
  • Operations
    Hub
  • Sales
    Hub
  • Marketing
    Hub
  • Service
    Hub
Integrations Integrations Offers over 1,700 integrations, facilitating seamless connections with various third-party applications. Integrations Provides a broad suite of applications; however, integrating with external third-party tools may require additional customization.
Usability Usability Features a modern, intuitive interface that reduces the learning curve, enabling teams to quickly adapt and utilize the platform effectively. Usability While functional, the user interface may feel less polished, and the onboarding process can be more complex, potentially hindering quick adoption.
Scalability Scalability Highly scalable and flexible, allowing businesses to grow and adapt without extensive customization or additional development resources. Scalability Scalability is achievable but may require developer assistance and significant customization to align with evolving business needs.
Email Marketing Email Marketing Provides a user-friendly, drag-and-drop email editor with customizable templates, facilitating efficient and effective email marketing campaigns. Email Marketing Offers email marketing capabilities; however, users may need to locate and configure templates before creating emails, which can be less intuitive.
Social Media Management Social Media Management Facilitates scheduling, posting, and management functionalities for all major social media platforms, enabling comprehensive social media strategies. Social Media Management Suitable for maintaining a basic social media presence but may lack advanced features for comprehensive social media management.
Reporting Reporting Offers over 90 pre-built reports and the ability to create custom reports, providing in-depth insights into business performance Reporting Reporting capabilities are present but may require additional setup and customization to match the depth and ease of use found in HubSpot.
Starting Price Starting Price $0 for the free CRM; $45 per month for the Starter Marketing Hub subscription, offering transparent pricing with scalable options. Starting Price Offers competitive pricing; however, additional modules and customization can increase costs, potentially impacting budgeting.

SAGE Marketing made our Marketing & Sales Hub onboarding so easy. Their team was friendly, knowledgeable, and genuinely cared about us learning to use the platform independently. We were nervous about implementing a new system, but their professionalism made the transition smooth. Couldn’t ask for a better experience!

Tal Shpigel Shtauber, Head of Marketing at Airwayz

Working with SAGE Marketing was a game-changer for our HubSpot onboarding. Their expertise and dedication ensured that we fully understood every aspect of the platform. The team was approachable, patient, and provided clear guidance throughout the entire process. We felt supported every step of the way, and now we’re confident in using HubSpot independently. Highly recommend them!

Tomer Serok, VP Sales and Marketing at Airwayz

How we set you up for success

SAGE’s wise team of HubSpot experts will assist you to seamlessly migrate and implement your entire Marketing/ Sales management into HubSpot so you can clearly know which way to grow

  • 1
    Process

    Create a Blueprint for the solution design to meet short and long term goals.

  • 2
    Migration

    Move & recreate any data, landing pages, emails, campaigns, workflows.

  • 3
    MVP

    Launch your first campaign in HubSpot hand in hand with our experts.

  • 4
    Execute

    Build, set up and configure the foundational elements of your new system.

  • 5
    Success

    Expand reach of the platform, optimize results, and meet your goals.

So, what are you waiting for?

Contact Us

As a HubSpot Diamond Partner, Our team of HubSpot experts can help your business get the most out of the platform’s powerful marketing and sales features. You’ll streamline tasks like lead generation, lead scoring, and email marketing so you have more time to focus on what really matters – building relationships with your clients.

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