Gartner IT Symposium/Xpo Australia 2026 brings together CIOs and IT leaders to explore practical insights and forward looking research. Attendees will gain strategies, peer networking, and guidance to drive successful digital business transformation.
Develop a comprehensive event strategy, including target audience
identification, messaging, social, and marketing materials.
Design and build an eye-catching booth,
train staff, and manage logistics.
Manage booth operations, lead generation, and customer
interactions through demos, presentations, and networking.
Nurture leads, schedule follow-up meetings,
and analyze event data to identify areas for improvement.
Use data to refine future event strategies,
maximizing ROI.