SnowFROC (Front Range OWASP Conference) is Denver’s premier application security conference. It is an annual, one-day conference which draws about 400 people. For SnowFROC 2025 the event will be held Friday March 14th. While billed as, “Denver’s premier application security conference”, SnowFROC’s presentations and workshops focus on many facets of cybersecurity and over the years, SnowFROC has come to be known for its exceptional value: Hands-on training, excellent food, spectacular networking, great location/venue and professional orchestration.
Develop a comprehensive event strategy, including target audience
identification, messaging, social, and marketing materials.
Design and build an eye-catching booth,
train staff, and manage logistics.
Manage booth operations, lead generation, and customer
interactions through demos, presentations, and networking.
Nurture leads, schedule follow-up meetings,
and analyze event data to identify areas for improvement.
Use data to refine future event strategies,
maximizing ROI.